Business Intelligence Manager Bucharest

Business Intelligence Manager
Bucureşti
Bucharest, Bucharest, Romania

Job Description

KEY RESPONSIBILITIES/ AREAS OF RESPONSIBILITY

1. Market Data Management
2. Business Analytics (MABI – Market Analytics & Business Intelligence)
3. Health Economics and Real Word Evidence

• Continue to develop and strengthen the business analytical capabilities in the Affiliate
• Provide data support for AMT and other internal departments (Commercial, Market access, Communication & Patient Relation, Finance, Government Affairs etc. )
• Provide support to Brand Teams & active participation in Brand Team meetings
• Support Brand Team Leaders on 175 IBP, market data analytics, brand performance analytics, predictive analytics related to business performance
• Provide data for demand, catalyze demand process monthly, connecting market data with forecast
• Identify opportunities to improve and simplify access to BI data & information
• Developing / Updating Sales & Marketing Dashboards and associated Deliverables
• Implement Global Solutions or BI programs (e. g. Fusion) and localize Global BI tools, enhancing continuously Master Data Management in the Affiliate
• Support development and measurement of business performance KPIs
• Identify & support in new suppliers’ selection and evaluation for market data
• Regularly assess information needs of Brand Teams & propose methods for brand KPI’s performance tracking
• Support the identification and analysis of new product/lines of business and
  - licensing opportunities, as required.
• Give support to Senior Management in order to consolidate strategy and performance on the basis of objective use of market data.
• Performance Management – prepare, consolidate and analyze Sales Team performance, monthly, quarterly, yearly and propose solution for improvement of sales management performance principles; offers support to CEX manager in Sales Incentive Plan (SIP) implementation
• Use business dashboards (Qlik
  View, Qlik
  Sense) in order to improve decision making for business owners (sales, marketing,
  - back, company performance, MAP etc. )
• Develop and communicate industry, customer, brand and market knowledge to the affiliate to help establish appropriate corporate and brand strategies and objectives; Update affiliate on external environment (competitive intelligence)
• Implementation and execution of Business Intelligence projects and plans for franchises and portfolio products, ensuring that all projects fit into the overall franchise and portfolio strategic plans
• Market Data Management – work closely with market data provider, prepare monthly reports & analysis
• Management and control of the budget for the BI projects assigned by the CEx Manager
• Build Health economic models: cost effectiveness analysis, budget impact analysis
• Develops and uses analytic methods to generate Real-World Evidence to support
  - and
  - marketing activities

• Business orientation and knowledge of the pharmaceutical industry, market data management and advanced business analytics

• Knowledge of efficiency and indicators for the sales team, as well as fundamental aspects of financial performance of affiliates

• Knowledge of basic SFA (Salesforce Automation) processes and tools, knowledge of Qlik
Sense, Qlik
View is an advantage

• Advanced MS Office usage skills, especially Excel

• Good understanding of organizational processes and procedures

• Knowledge of pharmaceutical industry practices and new developments in business forecasting

• Knowledge of CRM, SFE, CLM tools and systems is an advantage

• Experience in economic analysis: 3-5 years

• Experience in project management: 3-5 years

• Experience with CRM tools - 1-3 years

• Experience in market data management — min. 3 years

• Experience working with
- functional teams