Cold Outreach Specialist Bucharest

Cold Outreach Specialist
Bucureşti
Bucharest, Bucharest, Romania

We are a leading Saa
S platform in the influencer marketing space, enabling brands and agencies to optimize their influencer campaigns through innovative technology solutions. Our global team works remotely to revolutionize the digital marketing landscape.

We're looking for a
- driven Cold Outreach Specialist to generate and nurture
- quality B2B leads through
- channel prospecting. You'll work closely with stakeholders across different markets to ensure a consistent flow of qualified opportunities.

 Required Experience & Background

• - level="1">

  Minimum 2-3 years of proven experience in B2B lead generation

• - level="1">

  Strong background in technology or Saa
  S industry outreach

• - level="1">

  Experience managing
  -
  - end cold outreach campaigns

• - level="1">

  Demonstrated success in
  - channel B2B lead generation

• - level="1">

  Understanding of B2B sales cycles and enterprise
  - making processes

• - level="1">

  Experience with
  - stakeholder outreach and relationship building

Key Responsibilities

• - level="1">

  Design and execute targeted cold outreach campaigns across email and Linked
  In

• - level="1">

  Manage and optimize lead databases using Cognism and other prospecting tools

• - level="1">

  Create compelling outreach content and sequences that drive engagement

• - level="1">

  Coordinate with 10+ market stakeholders to understand and meet their lead requirements

• - level="1">

  Maintain
  - quality standards for prospect data and communication

• - level="1">

  Monitor campaign performance and optimize based on data insights

• - level="1">

  Ensure compliance with relevant data protection regulations

• - level="1">

  Manage and prioritize multiple campaigns across different market segments

Technical Requirements

Reporting & Analytics:

• - level="1">

  Advanced experience in campaign performance reporting and analysis

• - level="1">

  Proficiency in attribution modeling across multiple channels

• - level="1">

  Experience with UTM parameters and tracking setup

• - level="1">

  Ability to create and maintain reporting dashboards

Channel Management:

• - level="1">

  Experience managing multiple outreach channels simultaneously

• - level="1">

  Understanding of channel attribution models

• - level="1">

  Expertise in A/B testing across different channels

• - level="1">

  Knowledge of
  - specific metrics and KPIs

Lead Attribution:

• - level="1">

  Experience with lead source attribution

• - level="1">

  Understanding of
  - touch and
  - touch attribution models

• - level="1">

  Ability to track and report on lead quality by channel

• - level="1">

  Experience with lead scoring systems

Tools & Technologies

• - level="1">

  Lemlist for email campaigns

• - level="1">

  Linked
  In Sales Navigator

• - level="1">

  Cognism for lead database

• - level="1">

  CRM system (Pipedrive)

• - level="1">

  Marketing attribution tools

• - level="1">

  Advanced Excel/Google Sheets for reporting

• - level="1">

  Data visualization tools

• - level="1">

  UTM builders and tracking systems

 Success Metrics

• - level="1">

  Number of qualified leads generated monthly

• - level="1">

  Lead quality measured by:

• - level="2">

  Conversion rate to sales calls

• - level="2">

  Opportunity creation rate

• - level="2">

  Deal closure rate

• - level="1">

  Stakeholder satisfaction with lead quality and volume

• - level="1">

  Email campaign performance metrics

• - level="1">

  Linked
  In outreach effectiveness

 Work Environment

• - level="1">

  100% remote position

• - level="1">

  Global team collaboration

• - level="1">

  Independent contractor status (B2B contract)

• - level="1">

  Flexible schedule within GMT ±2 hours

 Required Skills

• - level="1">

  Excellent written and verbal communication skills in English

• - level="1">

  Strong organizational and time management abilities

• - level="1">

  Data-driven approach to campaign optimization

• - level="1">

  Cultural awareness and international business etiquette

• - level="1">

  Problem-solving and
  - taking abilities

• - level="1">

  Attention to detail and accuracy in reporting