Senior Key Account Manager - FMCG Industry
Job Description
Qualifications & Skills:
Job Description:
As a Senior Key Account Manager in the FMCG industry, you will be responsible for devising and implementing effective trade and contractual terms for distributors and/or retailers. Your role involves closely monitoring adherence to these terms, assessing business risks, and taking timely actions to minimize potential losses. The primary focus is on achieving sales targets through strategic planning and execution, ensuring continuous business growth in the region.
Key Responsibilities:
Trade and Contractual Terms:
Collaborate with relevant parties (finance, legal, etc. ) to devise trade and contractual terms for distributors and retailers. Monitor adherence to terms, assess business risks, and implement actions to minimize potential losses.Sales Strategy and Growth:
Develop and execute strategies to achieve sales targets, actively seeking new opportunities for continuous business growth in the region. Acquire, develop, and grow both new and existing customers to maximize the reach and penetration of the client's portfolio.Market Understanding:
Understand market dynamics, industry trends, customer/consumer insights, and the competitive landscape. Use market intelligence to inform- making and adjust strategies accordingly.
Marketing and Budget Management:
Manage regional/country marketing and trade budgets with a strong ROI mindset. Determine annual activities to ensure growth, monitor, and successfully execute marketing activities.Representation and Networking:
Attend relevant fairs and events to represent client and enhance the commercial network.Product Portfolio Expansion:
Express demands for new products to the R&D and marketing departments. Work towards adding new products to the portfolio at competitive prices.Requirements:
- building skills.
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